APPLE ranks this podcast among the "Top 1% of podcasts worldwide"

Enjoy! Learn From These Episodes!

Nov. 11, 2019

#Successfully manage problem issues

An organizational issue can become a problem at any time. How can you minimize these potential problems? How can plan in advance to avoid problem issues? When problem issues arise what should you NOT do? Get top notch inf...

Episode page
Nov. 9, 2019

#Tips for successful internal communications

PR pro Lori Cory provides important information to organizations on how to have a successful and effective internal communications program. She provides guidance and cites her success at the Missouri Department of Commerce a...

Episode page
Nov. 5, 2019

Successful pitching to the media + branding

New York PR pro Annie Scranton, a former TV producer and booker at major networks, offers solid guidance on how to have success in getting your client on TV or an article in the press. Annie has years of behind …

Episode page
Nov. 5, 2019

Millennials in public relations, and issues in higher education PR

What do millennials look for in a public relations job. How can they search for the right company to interview with? And what are some concerns that PR staff with higher education staff? University Of Michigan Senior PR st...

Episode page
Oct. 30, 2019

Successful public relations for community outreach programs

Jennifer McGinley, JLM Strategic Communications in Hunt Valley, Maryland, discuss how to develop successful public relations efforts for community outreach. Her experience has produced great results for her clients. Podcast ...

Episode page
Sept. 9, 2019

#Marketing to Blind Consumers

How can organizations successfully reach a market of 8 million blind people in the US. Listen to this episode of experts that provide guidance to attract this market of consistent consumers. Podcast video: https://www.youtub...

Episode page
July 12, 2019

How strategic PR has successfully promoted Nashville, TN to generate …

The president of the Nashville Convention & Visitors Corp. outlines the many activities, strategies they have used to successfully promote Nashville, TN. around the nation and the world. Recently, the NFL held its 3-day 201...

Episode page
May 16, 2019

What you need to know BEFORE you hire an influence marketer.

Digital marketing pro Lena Katz, with Variable Content in Miami, FL, provides very valuable guidance before your company decides to hire an influence marketer. --- Send in a voice message: https://anchor.fm/peter-c-woolfolk/m...

Episode page
May 15, 2019

Artificial Intelligence use in public relations

PR Pro Michelle Garrett provides an overview of the use of artificial intelligence in public relations today. Podcast video: https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s --- Send in a voice message: https://anchor.fm/pet...

Episode page
April 5, 2019

Storytelling! Is it being replaced??

Currently, storytelling is the popular trend to get positive exposure. Michael Shmarak has a different idea: STORYCRAFTING. Is this a better way? You be the judge. Then, can public relations and management consulting work in...

Episode page
April 5, 2019

#Branding your organization with a sports team

Host Peter Woolfolk discusses some very important steps with Dr. Joshua Dorsey, California State University--Fullerton, CA- on that companies and organization should take to help determine whether and how to advertise with or...

Episode page
March 25, 2019

Successfully Marketing to the Hispanic population

Host Peter Woolfolk's guest Arminda Figueroa, Latin2Latin Marketing in Fort Lauderdale, FL, provide experienced guidance to effectively develop and produce projects that can be successful in the Hispanic marketplace. She ou...

Episode page
March 13, 2019

Successful Public Relations from a major healthcare provider

Host Peter Woolfolk interviews guest Logan Stewart, PR Director of OrthoCarolina on the types of successful PR projects and events they use to engage people in both North and South Carolina. Tips are provided on how to get m...

Episode page
March 9, 2019

Nonprofits hiring PR firms

Host Peter woolfolk interviews nonprofit PR expert Peter Panepento on internal matters they should consider before hiring a PR firm, then what to look for in a potential firm before selecting one. Podcast video: https://www....

Episode page
March 2, 2019

Trends in Public Relations for 2019

Host Peter Woolfolk discusses trends in public relations for 2019 with Nikkia Adolphe--Media Frenzy Global--and why these trends are important for PR professionals. --- Send in a voice message: https://anchor.fm/peter-c-woolf...

Episode page
Feb. 19, 2019

The Messenger

This episode--our first--is a solo presentation to provide an overview of what it takes to have a presenter gain respect and acceptability. --- Send in a voice message: https://anchor.fm/peter-c-woolfolk/message Support the s...

Episode page
Feb. 19, 2019

#Diversity in Public Relations

Hosts discusses the need to improve diversity in the public relations industry and the benefits received to clients and the agencies. Guest is Tracey Mendelshon, President, Black Public Relations Society--New York. --- Send i...

Episode page