Enjoy! Learn From These Episodes!

Master the art of creating a successful communications plan with the invaluable insights from this enlightening conversation with Gini Dietrich, the founder and CEO of Spin Sucks Academy. We take a magnifying glass to the int...

Data's role in public relations – is it the linchpin of modern-day PR or is it just a buzzword? Ever pondered how PR professionals can amalgamate data to weave unique narratives that enthrall audiences? Tune in for a riveting...

Did you know that millennials are revolutionizing the B2B marketing landscape? Join host Peter Woolfolk as he unpacks this phenomenon with his guest Frank Strong from The Sword and the Script. Frank provides valuable insights...

Ever wonder how public relations works in smaller cities? Jona Ohm, APR, Principal of Middle America Communication Solutions, Join host Peter Woolfolk as his guest bring clarity to the matter. From her early days as a reporte...

Did you ever wonder what it takes to become a thought leader in your field? Host Peter Woolfolk interviews his guest for today's episode, Don Bates, APR and Fellow APR. Don shares his insights and unravels the complex proces...

Are you ready to navigate the brave new world of AI in content marketing? Buckle up as we uncover the latest insights and trends that are reshaping our industry. In this episode, host Peter Woolfolk presents two insightful te...

Eager to extract the very best from your PR team? Discover the secret sauce of exceptional public relations work. Host Peter Woolfolk chats with a seasoned expert, Barbara Nonas. As a Strategic Communications and Public Relat...

What happens when host Peter Woolfolk combines a renowned expert in community benefits agreements (CBAs), real-world examples of successful CBAs, and discussions on diversity, equity, and inclusion? You get a riveting and ins...

Discover the power of word-of-mouth marketing and public relations as host Peter Woolfolk has a captivating conversation with Ryan Hanser, President of Hansen & Associates. Learn how to surprise and delight your customers, cr...

Host Peter Woolfolk talks with guest Steve Marcinuk, Managing Partner of Intelligent Relations Public Relations to discuss "Preston" a new innovative, public relations AI platform, offering affordable media coverage to growin...

Ready to revolutionize your PR game? Join us as host Peter Woolfolk chats with Steve Marsenuk, Managing Director of Intelligent Relations Public Relations, about their groundbreaking platform, Preston. You'll be amazed at how...

ESG (Environmental, Social, and Governance)! Why is this so important to the public relations community? Listen to these accomplished experts articulate why ESG information is so important and the consequences of having no p...

Host Peter Woolfolk Introduces PR pro Adam Brett, Senior Account Executive, who outlined multiple, and very useful ways to engage ChatGPT in your multiple work projects. For example fresh pitching ideas. ChatGPT can produce ...

The world is getting smaller. How does one move from the U.S. and successfully practice public relations in a foreign nation? What are the initial steps and preparation required? Amelia Mecham did just that. She moved from th...

This episode provides guidance to improve your content marketing and digital marketing for clients or your office. It also offers tips to better use "paid media." Cahill Camden, CEO of Digital Vision Media Group in Toronto, ...

PR people are most often focused on generating a press release to hype an organization's event, product, etc. However, there are often exceptional internal stories that can cast a very favorable light on the organization and...

Puerto Rico PR professionals Gladys Diaz, GMD PR Consultant, and Tommy Dardet, President, Puerto Rico Association of Public Relations provide exceptional insight into the effort required to insure the professionalism of pract...

Many products American use in their daily activities are produced with minerals from mines. Very few of us recognize and appreciate this fact. With a focus on investors and stakeholders Ira Gostin, Founder, of G8 Strategies,...

In this Special Episode, I outline how I produced this verbal episode from ChatGPT's 1000-word written text self-description of how it can benefit the public relations professional. From this direct written response, I copi...

The AI Chat|GPT platform is storming into the public relation area. Listen to Jess Todtfeld, Founder of Success In Media, provide light-hearted, but poignant, insight into how to successfully use this powerful tool in your PR...

Is your client or company prepared to engage in "Corporate Social Activism? " As a concept and practice it has been around for decades. Over the past few years, it has morphed into something much bigger with potential risks. ...

Trust is an important ingredient for high-performance staff and organizations. Friction is minimized and uncertainty is substantially reduced in a work environment. When high levels of trust exist, people rarely look over th...

When you hear "Communications Audit" do your eyes glaze over? Never again! My guest is a skilled professional who provides the expert guidance required to conduct a solid comprehensive communications audit. Award-winning Me...