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Dec. 4, 2023

Transforming PR Strategy with Artificial Intelligence: 15 Innovative …

What would your PR strategy look like if you could harness the power of AI? How about a reduction in manual research, making smarter decisions, finding relevant journalists, monitoring the media, and even improving content cr...

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Nov. 20, 2023

The Art of Pitching and Relationship Building in PR with Annie Pace S…

Join us as we uncover the secrets of PR from none other than Annie Pace Scranton , the founder and president of Pace Public Relations Headquartered in New York City. Listen as Annie, entrenched in extensive PR experience, div...

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Nov. 6, 2023

Mastering the Art of Marketing to Teens, Gen Z and Millennials with F…

Ever wondered how to crack the code of marketing to teens and young adults? Buckle up and get ready to be enlightened, as we converse with Julie Jatlow and Lauren Machen from Fuse Marketing. Together, they'll walk us through ...

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Oct. 23, 2023

Creating Successful PR Communications Plans

Master the art of creating a successful communications plan with the invaluable insights from this enlightening conversation with Gini Dietrich, the founder and CEO of Spin Sucks Academy. We take a magnifying glass to the int...

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Oct. 9, 2023

Data-Driven PR: Buzzword or Essential Tool? with Dr. Devin Knighton

Data's role in public relations – is it the linchpin of modern-day PR or is it just a buzzword? Ever pondered how PR professionals can amalgamate data to weave unique narratives that enthrall audiences? Tune in for a riveting...

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Sept. 25, 2023

How Millennials Are Shaping the Future of B2B Marketing

Did you know that millennials are revolutionizing the B2B marketing landscape? Join host Peter Woolfolk as he unpacks this phenomenon with his guest Frank Strong from The Sword and the Script. Frank provides valuable insights...

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Sept. 11, 2023

Decoding Public Relations in Middle America with Jona Ohm

Ever wonder how public relations works in smaller cities? Jona Ohm, APR, Principal of Middle America Communication Solutions, Join host Peter Woolfolk as his guest bring clarity to the matter. From her early days as a reporte...

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Aug. 28, 2023

Success in Thought Leadership: Recognition, Connections and Strategy

Did you ever wonder what it takes to become a thought leader in your field? Host Peter Woolfolk interviews his guest for today's episode, Don Bates, APR and Fellow APR. Don shares his insights and unravels the complex proces...

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Aug. 14, 2023

The Future of Content Marketing Lies in AI

Are you ready to navigate the brave new world of AI in content marketing? Buckle up as we uncover the latest insights and trends that are reshaping our industry. In this episode, host Peter Woolfolk presents two insightful te...

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July 31, 2023

Taking a Deep Dive into PR Best Practices with Barbara Nonas

Eager to extract the very best from your PR team? Discover the secret sauce of exceptional public relations work. Host Peter Woolfolk chats with a seasoned expert, Barbara Nonas. As a Strategic Communications and Public Relat...

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July 17, 2023

Power of Community Benefits Agreements and the Role of Diversity, Equ…

What happens when host Peter Woolfolk combines a renowned expert in community benefits agreements (CBAs), real-world examples of successful CBAs, and discussions on diversity, equity, and inclusion? You get a riveting and ins...

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July 3, 2023

The Power of Word-of-Mouth Marketing and PR: Boosting Success with Cu…

Discover the power of word-of-mouth marketing and public relations as host Peter Woolfolk has a captivating conversation with Ryan Hanser, President of Hansen & Associates. Learn how to surprise and delight your customers, cr...

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June 19, 2023

New AI Platform Offers Major Outreach Boost For Smaller PR Firms. Exc…

Host Peter Woolfolk talks with guest Steve Marcinuk, Managing Partner of Intelligent Relations Public Relations to discuss "Preston" a new innovative, public relations AI platform, offering affordable media coverage to growin...

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June 19, 2023

The New Era of PR: Artificial Intelligence and the Preston Platform

Ready to revolutionize your PR game? Join us as host Peter Woolfolk chats with Steve Marsenuk, Managing Director of Intelligent Relations Public Relations, about their groundbreaking platform, Preston. You'll be amazed at how...

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June 5, 2023

ESG Planning: Having A Strategic Plan is An Imperative. No Plan? Seri…

ESG (Environmental, Social, and Governance)! Why is this so important to the public relations community? Listen to these accomplished experts articulate why ESG information is so important and the consequences of having no p...

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May 22, 2023

ChatGPT: Great, Successful Uses For PR Teams

Host Peter Woolfolk Introduces PR pro Adam Brett, Senior Account Executive, who outlined multiple, and very useful ways to engage ChatGPT in your multiple work projects. For example fresh pitching ideas. ChatGPT can produce ...

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April 24, 2023

Longing to Practice PR In A Foreign Country? Guidance Provided to Ma…

The world is getting smaller. How does one move from the U.S. and successfully practice public relations in a foreign nation? What are the initial steps and preparation required? Amelia Mecham did just that. She moved from th...

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April 3, 2023

Improving Your Digital Marketing! Get 5X More Press w/Press Jockey. …

This episode provides guidance to improve your content marketing and digital marketing for clients or your office. It also offers tips to better use "paid media." Cahill Camden, CEO of Digital Vision Media Group in Toronto, ...

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March 20, 2023

Uncovering Internal Stories That Benefit Your Organization!!

PR people are most often focused on generating a press release to hype an organization's event, product, etc. However, there are often exceptional internal stories that can cast a very favorable light on the organization and...

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March 6, 2023

PR in Puerto Rico: Differences & Similarities! Why The Need for A Li…

Puerto Rico PR professionals Gladys Diaz, GMD PR Consultant, and Tommy Dardet, President, Puerto Rico Association of Public Relations provide exceptional insight into the effort required to insure the professionalism of pract...

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Feb. 20, 2023

PR For Mining Investors & Stakeholders! How much America Depends on …

Many products American use in their daily activities are produced with minerals from mines. Very few of us recognize and appreciate this fact. With a focus on investors and stakeholders Ira Gostin, Founder, of G8 Strategies,...

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Feb. 13, 2023

SPECIAL EDITION! ChatGPT Self-Describes Its Benefits to Public Relati…

In this Special Episode, I outline how I produced this verbal episode from ChatGPT's 1000-word written text self-description of how it can benefit the public relations professional. From this direct written response, I copi...

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Feb. 6, 2023

How To Successfully Use The Spectacular AI "ChatGPT" In Public Relati…

The AI Chat|GPT platform is storming into the public relation area. Listen to Jess Todtfeld, Founder of Success In Media, provide light-hearted, but poignant, insight into how to successfully use this powerful tool in your PR...

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Jan. 30, 2023

How To SUCCESSFULLY Engage in Corporate Social Activism!!

Is your client or company prepared to engage in "Corporate Social Activism? " As a concept and practice it has been around for decades. Over the past few years, it has morphed into something much bigger with potential risks. ...

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