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What are some of the common mistakes made when writing a press release? What are the most important points you need to know to make your release more acceptable to the media? What creative ideas can help elevate your press release acceptance?
Mickie Kennedy, Principal of eReleases, Baltimore County, MD, offers knowledgeable guidance based on proven experience to boost your release placements. How many characters are optimal for headlines? What are the TWO most used action verbs used in headlines? What additions should be included with your release to improve their engagements? This episode offers a brief course in writing a solid press release.
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