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Pitching your story to TV journalists requires skill and understanding. Not understanding the correct process can be very disappointing--particularly for your clients. Harriet Wallace, one of Nashville's seasoned TV reporters, provides detailed guidance to successfully placing a story with your local TV reporter. PR people need to research reporter's story history and learn exactly what a reporter needs to hear and receive from you to move forward. Listen and hear the mistakes unprepared PR people make that causes their pitch to fail. You will gain useful knowledge from the episode to improve your pitch!!
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